Sustainability in action.
CO2 AI
CO2 AI is in business to save our planet. By leveraging the power of Artificial Intelligence, CO2 AI offers businesses a single software solution to accurately and efficiently measure carbon footprint, execute decarbonization initiatives, and report emissions.
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The climate crisis requires more than just reporting and strategy, it demands clear insights and immediate action to reduce emissions at scale. We developed a fresh brand identity for CO2 AI to help them break through the green washed sustainability industry so their mission wouldn’t be missed: helping large and complex companies put sustainability into action.
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We generated a full library of images and a visual ID using the technology that CO2 AI knows best: Artificial Intelligence. We successfully pushed the brand into a conceptual (not just idyllic) space while simultaneously conveying the urgency of putting sustainability into action.
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Chief Creative Officer: Melissa Ditson
Group Creative Director: Kara Hallstrom
Assoc. Creative Director & Copywriter: Jessica Poolt